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Useful game to play at an early point in thinking about introducing social media into an organisation. This version of the social media game has been designed for a workshop on public relations, communication and engagement in housing organisations – but
Archive for March, 2008
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Customer journey mapping is the process of tracking and describing all the experiences that customers have as they encounter a service or set of services, taking into account not only what happens to them, but also their responses to their experiences. Us
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This page is full of links to workbooks, learning resources, templates etc. re CJM
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Looks like pdf at first sight, but you can embed it in your blog or webpage. And it’s got a smaller footprint generally